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Sri Lanka shines at BIT-2024 Travel Fair in Milan, Italy

Sri Lanka shines at BIT-2024 Travel Fair in Milan, Italy

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The 44th edition of BIT – Borsa Internazionale del Turismo, organized by Fiera Milano, concluded on February 6 with strong attendance from the public and satisfaction from over 1,100 exhibitors from 66 countries. The event facilitated 8,585 one-to-one meetings, a 15% increase from 2023. BIT 2024 showcased various categories such as sustainable tourism, luxury vacations,

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Sigiriya To Become Sri Lanka’s First Sustainable Tourism Destination.

Sigiriya To Become Sri Lanka’s First Sustainable Tourism Destination.

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Sigiriya, one of Sri Lanka’s most iconic tourist destinations, is set to become the country’s first sustainable tourism destination, following the Cabinet of Ministers’ approval of a Master Plan to develop the site in a sustainable manner with the contribution of all relevant parties. Sigiriya is not only an important archaeological site but also a